Sales Report of Saffron Extract on September 10 to the French Customer
What will you read ...
Introducing a Different ProductA Clear Response to the Customer’s ConcernsA Luxurious Appearance for the European MarketAddressing the Biggest Concern: Delivery TimeFinal Decision and Contract SigningOrder of Saffron ExtractSale of Saffron Extract – King BusinessTake Action Today!
A few weeks ago, Mrs. Talaei, Sales and Export Manager for Europe at Almas Saffron Jahan (Saffron King Business), entered a meeting with one of the long-standing French customers.
The subject of the meeting was initially the purchase of premium Iranian saffron, but Mrs. Talaei intended to introduce a new and strategic product:
Saffron Extract – King Business.
Introducing a Different Product

In the middle of the negotiation, instead of going directly into the discussion of price and volume of dried saffron, she calmly began to explain about saffron extract.
She said:
“This new product is not only produced in Europe, but with the cooperation of advanced Swiss laboratories, it has succeeded in obtaining the strict European standards including ISO and HACCP.”
This explanation completely changed the customer’s perspective.
A Clear Response to the Customer’s Concerns
The customer, who was worried about the quality and durability of the product, asked:
“How can I be sure this extract has the same quality as pure saffron?”
Mrs. Talaei explained in detail that the special formulation has made this extract:
✓ Have a much stronger coloring power compared to dried saffron
✓ Last longer in shelf life
✓ Retain its full aroma and taste.
This clarity immediately gave the customer a greater sense of trust.
A Luxurious Appearance for the European Market
To demonstrate the commercial aspect of the product, Mrs. Talaei presented a sample of the luxurious glass packaging of saffron extract.
This design, in addition to preserving saffron’s features, was fully aligned with the needs of international restaurants and European food industries.
Upon seeing the packaging, the customer said:
“This product is exactly what the European market wants.”
Addressing the Biggest Concern: Delivery Time

When the topic turned to delivery time, the customer hesitantly asked:
“Can I be sure that the orders will arrive quickly and without trouble?”
Mrs. Talaei confidently replied:
✓ Delivery across Europe is carried out within only 48 to 72 hours.
✓ There are no customs barriers or administrative delays along the way.
This guarantee was one of King Business’s strongest points in the negotiation.
Final Decision and Contract Signing
After hearing the technical details, seeing the packaging, and receiving the delivery guarantee, the French customer said:
“This product gives me a real competitive advantage. I want to place the first official order.”
Order of Saffron Extract
The meeting concluded with an agreement to sign the official contract. In this contract, the volume of the initial order, delivery schedule, and exact price were specified as follows:
20 liters of saffron extract in 10ml and 30ml packages with prices:
10ml: €39.99
30ml: €125
24-hour delivery on September 10 at the destination.
Sale of Saffron Extract – King Business
This report showed that successful sales are not only possible with a quality product; they also require transparency, innovation, and building trust during negotiations.
With her professional approach, Mrs. Talaei was able to turn a hesitant customer into a loyal buyer and launch the sale of Saffron Extract – King Business in the European market.
Take Action Today!
If you also want to gain a larger share of the European market with a different and standardized product, get in touch with our sales department right now:
Sales and Export Manager for Europe
Mrs. Talaei
📱 +31 622956223














